ZEPIC is a Marketing OS that unifies customer data across touchpoints and activates it across channels and systems from a single canvas.
ZEPIC came in at a point where their product was already solid, but visibility didn’t reflect that yet. What followed was all about making the product easier to find in the places that now shape how people discover and choose tools.
ZEPIC started showing up in places that already carry strong authority.
Our primary focus was on getting the brand into product ecosystems, along with editorial mentions on high-DR domains. Each of these was chosen carefully to strengthen how ZEPIC is referenced and trusted across the web.
From there, content was shaped around clear search intent.
Top-of-the-funnel pages around broader topics like “Instagram automation" and "WhatsApp automation," for example, helped capture steady demand. These were backed by mid and bottom-funnel pages, including comparisons and alternatives. The aim was to stay visible across the full journey, from early research to the point where users are actively looking at options.
Structure was also a priority. We reformatted pages to be easily scannable, using direct answers and clear definitions. Over time, these changes made it easier for both search engines and AI systems to pick up and reuse the content.
Comparing February 2025 to March 2026, Ahrefs Brand Radar shows mentions across platforms adding up to:
And the monthly traffic value grew to $178, compared with less than $10 when we started. Today, ZEPIC consistently shows up when someone searches for a customer engagement platform that fits their needs.
12 months in, what started as early momentum has turned into something more stable.
ZEPIC is easier to come across, whether someone is searching traditionally or asking for recommendations through AI tools.
Referring domains expanded more than six-fold. Organic traffic grew over ten times. And ZEPIC grew into a consistent presence in major LLM responses, with 42 citations across five AI platforms. It shows up in more of the places that shape shortlists and influence decisions.
